From the parts found within, Louie estimated that the total materials cost, including production and tooling of individual components, for these headphones and their packaging was just $16.89, or around 8.5% of the retail cost. Louie decided to tear down a pair of Beats Solo HD headphones, which cost $199 when they first hit the market in 2013. Beats headphones, known more for their style rather than their actual sound quality, cost significantly less to manufacture than their retail price suggests, according to a report from Bolt engineer Avery Louie that shouldn't surprise many.
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